As a long-standing member of Canadian hip-hop group Secret Society, Doug Crawford has found himself on stages around the world and with some of the biggest names in the genre.
But instead of rapping his way to the big city, the Los Angeles-born, 琉璃神社-bred artist has chosen a quieter setting to call home. He鈥檚 been living in Vernon for the past year. And now he鈥檚 about to perform here.
Crawford hits venues from coast-to-coast when he and Secret Society are joined by Tyrone Parsons, aka 鈥楾鈥 from Trailer Park Boys fame, for the Sunnyvale Liquor Tour, which starts today in Chilliwack.
The tour winds its way to 琉璃神社's Sapphire Thursday, Oct. 20 and Vernon鈥檚 On the Roxx Showlounge Sunday, Oct. 23.
Crawford confesses he moved away from 琉璃神社 to get a little more anonymity.
鈥淚鈥檝e been doing music for a long time since I was 16,鈥 he said. 鈥淚t got to a point that I鈥檇 go to Denny鈥檚 and everyone knew me. I couldn鈥檛 go anywhere without someone shouting out to me. My dad even bugs me about it.鈥
Now 36, Crawford moved to 琉璃神社 from L.A. when he was 13, and started rapping while in high school. He met his original Secret Society word sparring partner in 琉璃神社 and together they started performing shows around the Valley, and then beyond.
鈥淚n Canada, we were doing shows but not making a lot of money, enough to get a haircut and meals and some spending money, but we had to get jobs, which was the reality,鈥 said Crawford. 鈥淲hen we started doing shows just for fun, that led us to touring around the world twice.鈥
Secret Society released three albums that collectively sold more than 34,000 copies and garnered a VideoFACT grant for single, Lakeshore Craze, that resulted in a music video that received regular rotation on MuchMusic鈥檚 RapCity program. Tours followed with the likes of U.S. hip hop sensation TechN9ne.
A few years ago, Crawford started rapping under his own name, and released his debut album, One Day At A Time. The album, which produced the single, Prayer, featuring Adam Levine, was on the Canadian Billboard hip hop charts for 13 consecutive weeks.
Since then, he has generated more than one million YouTube views and has cut tracks with heavyweights such as Royce Da 5鈥9鈥, Krizz Kaliko, Mike Posner, and Obie Trice.
But despite the success, Crawford says he has always tried to stay true to his roots and include those he鈥檚 met along the way.
鈥淲hen I started doing it on my own, I鈥檇 go for a month at a time, but I would always bring someone with me, guys that I knew,鈥 he said. 鈥淲hen I did the tour with Tech N9ne, I brought everyone with me.鈥
This team mentality will be prevalent on the Sunnyvale Liquor Tour, which sees his group Secret Society on the bill.
鈥淪ecret Society still performs. We now have two MCs, a DJ and a soul singer from L.A., who does the chorus. No other group have two rappers and a singer. It gets people who don鈥檛 like hip hop to listen, and we put energy and an effort in that people remember us for,鈥 said Crawford.
Also on the bill is Parsons, who was born and raised in Lucasville, N.S. and has been rapping under the name KnuckleHead since the 鈥90s.
First signed to EMI Records, he put out a pair of national releases with Atlantic rap troupe DJ Ruckus and Mad Craz. But it鈥檚 his television appearance in the music video for Classified鈥檚 Unpredictable that got him notice.
From there, Parsons scored an audition with Mike Clattenburg, who was casting the Trailer Park Boys. He landed the role of 鈥淭鈥, a member of J-Roc鈥檚 (Jonathan Torrens) Roc Pile on the hit TV series, where he has remained for eight seasons.
Crawford met Parsons when he did a tour in May with Royce Da 5鈥9, Eminem鈥檚 partner in the rap duo Bad Meets Evil.
鈥淲e met him at the show in Halifax. I watch the Trailer Park Boys, so was a fan,鈥 said Crawford.
鈥淗e鈥檚 one of the few Trailer Park Boys who hasn鈥檛 done a tour before. The guys who play Bubbles, Ricky and Julian as well as Lucy and Mr. Lahey and Randy have all done tours. Tyrone does hip-hop similar to our style, so it鈥檚 fallen together nicely for us.鈥
Now the Sunnyvale Liquor Tour gang is ready to meet their fans face-to-face. Crawford is especially looking forward to their stop in Vernon.
鈥淭his is my first show in Vernon and the first show at this particular venue in town (On the Roxx normally operates as exotic dance club),鈥 said Crawford. 鈥淚 was limited to options of where we could do this show, being that we鈥檙e doing this on so many nights. We had to fill and get people in on a Sunday, but the show is almost sold out.鈥
Joining The Sunnyvale Liquor Tour in 琉璃神社 will be Rude Dowg, Mike Ready and Vinsane at Sapphire, 238 Leon Ave., Thursday, Oct. 20 at 9 p.m. Tickets are available at .
Joining Crawford, Secret Society and KuckleHead in Vernon will be Rude Dowg, Alfy鈥橭 and Mexi Fry, Oct. 23 at On the Roxx, 3307 32nd Ave. Doors open at 8 p.m., with the show starting at 8:30 p.m. Tickets (19-plus) are $15, available at On the Roxx or at .