The Canadian Red Cross and London Drugs are inviting young people across Western Canada aged 10 to 18 to participate in this summer.
#LemonadeforChange is about youth using their entrepreneurial spirit to create and share a lemonade stand in their neighbourhood and on social media, and donate the funds they raise to the Canadian Red Cross. redcross.ca/lemonadeforchange.
The funds will aid in relief efforts in their own communities. From now until Aug. 31, participants will be eligible to win including tickets to community and global-minded events in the fall, and .
鈥淐anadian Red Cross and London Drugs have partnered on a variety of important initiatives for several years now,鈥 Kimberley Nemrava, vice-president, Canadian Red Cross B.C. & Yukon, said in a press release.
鈥淲ith this modern twist on the lemonade stand, youth can get their creative juices flowing and encourage their communities to join them in their fundraising efforts. Whether it鈥檚 a forest fire or another disaster or emergency, funds raised through Lemonade for Change will help the Red Cross and local communities be ready during times of great need,鈥 Nemrava said.
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鈥淓veryone loves the local neighbourhood lemonade stand. Lemonade for Change celebrates a youth鈥檚 decision to participate, to assist in even a small way, in helping fellow members of the community,鈥 said Kevin Sorby, GM of retail operations for London Drugs.